A story carried on multiple automotive news sites this week reported that Nissan’s in-house financing arm had launched a program intended to steer customers toward longer loan terms. But Nissan counters that the program’s intent is to promote low-interest rate loans and not longer terms.
According to Nissan, its finance arm “recently communicated a dealer program aimed at supporting our dealers and customers. It is designed to drive participation in promotional rate contracts, which benefit a customer with lower rates, payment, and interest. NMAC is not steering customers to longer-term contracts.
“Nissan Motor Acceptance Company (NMAC), in conjunction with Nissan