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Digital advertising agency launches new AI-enabled advertising and promoting platform

Following a collection of report outcomes, 4 awards shortlists and 1000’s of kilos of income generated for companies throughout lockdown, Birmingham-based MCG Digital Media has created a brand new platform to allow extra companies to make use of synthetic intelligence to assist them develop.

Gez McGuire, founding father of MCG Digital Media

Lead Accelerator permits companies to rapidly and successfully produce AI-enabled touchdown pages and promoting campaigns.

Developed over 5 years, utilizing knowledge from greater than £5m of promoting spend, the brand new platform will increase web site visits and new digital enquiries.

Gez McGuire, founding father of MCG Digital Media, mentioned: “Sometimes a typical PPC marketing campaign can have a conversion charge of between 3.5 and 5% depending on sector.

“By way of synthetic intelligence we will improve that to as a lot as 15% throughout most consumer-focused companies, and we’ve skilled regular conversion charges of 45% and extra in high-intent sectors, reminiscent of insurance coverage.

“For a few of the property, insurance coverage and e-commerce companies we work with this has led to elevated income of £300,000+ prior to now 12 months alone.

“Lead Accelerator opens this expertise as much as much more companies, with set-up and optimization in simply 30 days.”

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MCG Digital Media

A Main UK Digital Advertising and marketing Firm Specialising in AI Technique and Digital Advertising and marketing Innovation.

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